Candidates are asking themselves a lot of questions these days about what is going on in the hiring market. What are the new trends in corporate hiring? How do you make sure you are ready for the new post-recession workplace while still in transition? What do you need to consider and incorporate into your career planning moving forward to compete?
With the turnaround that is, believe it or not, starting to happen, professionals are asking these questions because they are struggling through what is now shifting from a down hiring market into what we call a “transitional” hiring market.
Just what are the characteristics of a transitional market? Imagine the worst of a down market coupled with the worst of an up market. Everything is gray, muddled and foggy. That’s’ why the transitional market is hard on everyone – hiring managers as well as candidates. It’s actually pretty surprising how little gets done in a transitional market. As a hiring manager, the concern is to not make a mistake — which might cause you to lose your job or not get a promotion. As a candidate – and, don’t kid yourself, you are still indeed a candidate even while being considered for an internal promotion or lateral move – your concern is to get the commitment from on high so that you can prove your value.
One reason for this murky status is that companies are now approving positions on the basis of what they need at this very moment to solve a problem today. They have become accustomed to constantly evaluating each position and deciding when it is no longer necessary. They’ve gotten used to doing this for the last three years and it has become a corporate way of life. So you need to get used to this as well, because it’s a methodology that is not going away anytime soon.
The result is that we are all being forced to deal with the “hired gun” syndrome: companies want a specific individual known to have a specific skillset to handle a specific job, and once that need is fulfilled by that individual, then both the position and the person are pretty much history.
No wonder we’re finding that the average career at a company — career, mind you, not job — will last about three years. Yes, three years!
So how can you as a candidate combat and triumph in this job miasma? Follow these four steps to success:
Step One – Make sure you have a solid infrastructure package in place. How is your resume looking these days? Time to get it into absolutely tip-top shape. And that’s not all. What about your follow-up letter package? You know, networking letters, thank you notes, etc. You need a battery of appropriate correspondence ready to send out as soon as you meet with various decision-makers, decision-influencers and individuals who can simply steer you in the right direction. Never, ever, forget to follow up with anyone who helps you in any way.
Step Two — Define your online presence. You do it so why shouldn’t they? You will be Googled, Facebooked and otherwise violated web-wise by prospective employers and peers. Be prepared! Take down those drunken pictures of you taken at last year’s Black & Blue Ball. Put up something more sedate. And, very important, make sure your information is consistent throughout your online presences, i.e., LinkedIn, Facebook, Twitter, et al. These days, inconsistencies in these online resources is the same as lying on your resume.
Step Three — Make sure your credentials and references are in order. Pssst … how up-to-date are your references? It’s best to get them in writing so there are no surprises when a prospective employer asks for them toute suite. Also, make sure your credentials are in order and available upon demand. Don’t take chances.
Step Four — Take the opportunity to improve your credentials. Use this chance to start the masters program you’ve been thinking about for some time. Get the certification that will increase your attractiveness for the opportunities you’re interested in.
Step Five — Reconnect with and refresh your network. They’re out there … your friends, colleagues, former bosses. Most of them love you for who you are; some don’t. Nonetheless, start reaching out to these people and get them working for you, discovering opportunities that you might never otherwise find out about. And remember, be nice; thank these kind people. Share with them the really good photos from last year’s Black & Blue Ball.
Honestly, the best way to make sure you follow these steps correctly is to work with a firm that specializes in just this kind of work. Not just some firm that makes outrageous claims for outrageous sums of money. Too many people who are out of work have set themselves up as brand and career consultants; frankly, these people are not qualified to help themselves, let alone other professionals. Find a firm with a track record of results and who can provide you with testimonials of success. Feel free to email me with questions at rwesterhoff@brikwork.com or call me (212) 738-8442.